What is — right now.
One live picture of your business, pulled from the graph.
Every number traces back to the source that wrote it, the minute it landed.
Three to five hours of weekly reconciliation — gone.
You are spending three to five hours a week reconciling spreadsheets, cross-checking dashboards, and chasing down which version of which number is current. That is not an ops problem. That is lost revenue, and it compounds every week you tolerate it.
Worse: when a customer exercises their GDPR Article 15 right of access and asks you to show them everything you hold on them, can you actually do it? Right now? In seconds? If the answer is "we'd need to check a few systems," you have a compliance exposure that gets more expensive every month the ICO tightens enforcement.
wot.now fixes both problems at once. Your operational data -- sales, inventory, leads, finance, headcount, whatever matters -- lives once, in a content-addressed graph. Every update from any source (CRM, accounting, manual entry) becomes a signed thought. The dashboard reflects it the moment it lands. One screen. One truth. Every number auditable to source.
Every environment is different, and we know that. But data and its relationships are the one constant, and that is what we do. Whatever your data looks like today -- however many spreadsheets, however tangled -- we have seen worse. We schema-discover it, connect it, and give you one screen that tells you where you are right now.
If you're a founder or ops lead with operational data scattered across CRM, accounting, scheduling, and a stock count that lives in the founder's head — this is built for you. We're onboarding our first design partners now. Our pro-bono work with British Comedy Guide covers 7.86M rows across 363 tables — a cultural-heritage archive being schema-discovered and connected. If that shape of pain is yours, you're in the right place.
A regional equipment-hire firm: one live screen instead of four systems that never agree.
Picture a regional equipment-hire firm — fifty-odd staff, a yard full of kit. It runs on four systems that grew up separately: a CRM for leads and customers, an accounting package for invoices and payments, a booking tool for what's out on hire and when it's due back, and a stock count that lives in a spreadsheet — with the awkward items in the yard manager's head. Each system is fine on its own. None of them agree with each other.
The failure mode is mundane and constant: every Monday the ops lead spends three to five hours stitching the four together by hand — which assets are actually out, which hires have been invoiced, which customers are in arrears, what's overdue back. By the time the picture is assembled it is already stale: a return came in, an invoice was raised, a booking moved. The "current state" is never current. And when a finance review asks "what did the book look like on the 14th?", nobody can reconstruct it.
With wot.now: every update from every system lands as a signed thought the moment it happens. A lead in the CRM, an invoice in the accounting package, a hire booked or returned, a stock adjustment — each one a signed thought, no nightly batch, no manual stitch. One screen shows the live state: what's out, what's owed, what's overdue, who's in arrears — and every figure traces back to the exact record in the exact system that produced it.
A customer submits a GDPR Article 15 subject access request. The ops team queries the graph once — not the CRM, then accounting, then the booking tool, then the spreadsheet — and returns a complete, signed export of everything held on that customer in seconds.
The weekly reconciliation gone. Receipts on every figure. The systems they already run left exactly where they are.